Bringing Water to Life webinar series is back

The Irrigation Association announced the return of the popular Bringing Water to Life webinar series.

The series includes five new webinars that address issues affecting the agriculture and landscape segments of the irrigation industry. In addition to having access to industry experts, participants will earn continuing education units toward their IA certification. These webinars are free to attend.

The following webinars will be broadcast live via the internet and later available on the Irrigation Association YouTube channel.


The Plant Something Initiative

May 18, 2017

2:00 p.m. Eastern


A world without trees and plants — imagine that! Plant Something is a consumer-focused nationwide initiative to promote the value of landscape plants. This webinar will be led by Cheryl Goar, executive director of the Arizona Nursery Association, who will discuss the campaign and what it means for the irrigation industry. Participants earn 0.5 CEU.


Agricultural Irrigation in the Mississippi River Basin

June 8, 2017

2:00 p.m. Eastern

While California and Nebraska drive a lot of the news in the irrigation industry, the Mississippi River Basin is home to a large amount of irrigated acreage. What are the current trends and issues facing irrigated agriculture in this area? Kurt Readus, the state conservationist for the USDA’s Natural Resources Conservation Service, will lead this webinar and discussion. Participants earn one CEU.


WaterSense & SWAT — What’s the Difference?

June 20, 2017

2:00 p.m. Eastern

Promoting water-use efficiency in the landscape continues to be a core value and goal for both the EPA’s WaterSense program and the Smart Water Application Technologies Initiative, or SWAT. So, what’s the difference between the two programs? How can water providers take advantage of what both have to offer? This webinar, held in partnership with the Alliance for Water Efficiency, explores the two programs and what each has to offer. This webinar will be led by Veronica Blette, chief of the WaterSense program, and Robert Reaves, CLIA, CIT, water conservation coordinator for Oklahoma City Utilities. Participants earn one CEU.


Telling a Positive Story About Irrigated Agriculture

June 29, 2017

2:00 p.m. Eastern

The Central Oregon Irrigation District faces many challenges regarding the value of irrigated agriculture. In order to change public opinion about irrigated agriculture in their area, the COID developed a multitiered marketing campaign focusing on social media and public involvement. ShanRae Hawkins, founder of Stingray Communications, will discuss the campaign that she developed, detailing its challenges and successes. Participants earn 0.5 CEU.


Water Infrastructure in America — Challenges & Opportunities for Irrigated Agriculture

July 13, 2017

2:00 p.m. Eastern

Infrastructure is a hot topic throughout the United States following last year’s presidential election. What are the opportunities for irrigated agriculture and water infrastructure investment? Dan Keppen, executive director of the Family Farm Alliance, and Laura Ziemer, senior counsel and water policy advisor for Trout Unlimited, will explore opportunities and discuss the role irrigated agriculture will play in any future infrastructure investments. Participants earn 0.5 CEU.


For more information regarding the BWTL webinar series, visit