Nan Sterman doesn’t mind getting her hands dirty. In fact, she knows it’s the best way to celebrate growing in San Diego, which is what she will share with viewers in her new television series, “A Growing Passion” (, set to air its first season on KPBS in May 2013.

The weekly show focuses on gardening, horticulture, and agriculture as a way to connect with nature, health and the community. “A Growing Passion” explores San Diego’s natural and manmade landscapes, from farms to nurseries, backyard gardens to schoolyard gardens, native habitats and more.  “A Growing Passion” celebrates the green industry, sustainable practices, and how the growing nurtures San Diego’s economy and culture. 

Since money does not grow on trees, in order to fund the start-up, “A Growing Passion” will also launch a Kickstarter campaign on Friday, March 15.

“There are so many ways that San Diego grows and so many wonderful stories to tell.” said gardening expert, author, speaker and “A Growing Passion” host, Nan Sterman. “I’m sure viewers will be amazed and inspired to discover what is going on right under noses. Our goal is to tell these stories in ways that help viewers understand how growing works, and how farming and gardening and native plants all connect us to the environment and to each other.  I want to share my passion for growing and to empower viewers to gain the skills they need to go out and ‘grow’ themselves. ”

Sterman and producer, Marianne Gerdes, are both thrilled to begin this venture with “A Growing Passion” and have turned to Kickstarter to grow a community of support for the show. Kickstarter is an online funding platform for creative projects, where anyone can donate funds to startup projects, causes and businesses. This fundraising and “friendraising” campaign lasts for only 45 days – “A Growing Passion” hopes to raise $30,000 by Sunday, April 28.

“A Growing Passion” has been filming for its inaugural season since January and has already captured incredible people and locations.  Viewers can look forward to seeing the link between growing and recycling at Mountain Meadow Mushroom farm in Escondido, which uses stable bedding from Del Mar Fairgrounds to grow mushrooms; they’ll see a “worm separator” in action at Red Worm Farm east of the San Pasqual Agricultural Preserve where worm castings are “grown;” trace the route of cut flowers from the growing fields of Valley Center to the Floral Trade Center in Carlsbad to their own homes; and learn about landscaping with low water plants at Rancho del La Puerta. 


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