Hardscape North America announces new dealer and contractor briefings

Celebrating its 10th year as the hardscaping industry’s leading trade show, HNA is introducing briefing sessions for contractors and dealers that will address profitability, risk management, technology, employee management, and other key issues impacting company success.

These 20-minute briefings will take place in the trade show floor classroom located directly behind the ICPI Booth (#20010) on the trade show floor. These sessions also provide opportunities for dealers and contractors to network and learn from one another in a casual setting.

The new Dealer Briefings on Wednesday, Oct. 19, will feature Derek Whisenand of Whiz-Q, leading a session called “Technology for Operation” at 4pm. The second Dealer Briefing will highlight the Dealer Video Winner presenting their company’s video and successful operation at 6pm.

The new Contractor Briefings will take place on Thursday, Oct. 20 and Friday, Oct. 21 and will be taught by recognized industry experts. Contractor Briefings include:


Thursday, Oct. 20

Are You Really Making Money on the Job?



Jerry Gaeta


Six Lead Generation Myths That Cost Residential Hardscape Companies Money


Todd Bairstow


What Do I Need To Do To Not Get Sued?


Glenn Herold and Burke Hyde


Common Pitfalls


Marc Larsen


Friday, Oct. 21

What Motivates Employees? It Is Not More Money!


Tom Hudgin


Profit is Not a Four Letter Word


Monroe Porter


Beyond the I-Pattern


Mark Hain


Best SRW Construction Practices


Gabriela Mariscal


To register for HNA 2016 and attend these briefings at no additional cost, go to www.HardscapeNA.com.