Heritage signs on as title sponsor of C-USA basketball championships

Kaulig Heritage Landscape Supply Group has signed on with Conference USA as the title sponsor of the 2022 C-USA Men’s and Women’s basketball championships. The C-USA basketball championships will take place March 8-12, 2022 at The Star in Frisco, Texas, and will feature all 14 men’s and 14 women’s teams competing for the conference titles and NCAA automatic bids.

This is the first year that Heritage Landscape Supply Group will serve as the title sponsor of the C-USA basketball championships.  

“We are excited about this new partnership with Heritage Landscape Supply Group and welcome them to the Conference USA family,” said Drew Mitchell, Chief Revenue Officer of C-USA.

“Conference USA will be the main event in all of North Texas during the week of March 7 and with their headquarters located here in D/FW, they were the perfect fit for our basketball tournament.”

“We are very proud to sponsor the C-USA Basketball Tournaments and to be associated with this outstanding athletic conference and its amazing student-athletes.” said Chris McMurrough, Heritage Landscape Supply COO. “Our entire Heritage family is looking forward to watching them compete, and we wish each team the best of luck.”

This is the fifth year that Conference USA returns to Frisco, Texas, with its premier basketball event at Ford Center at The Star, headquarters to the Dallas Cowboys.