The market for lawn and garden packaged fertilizer will total $3.2 billion in 2022, representing annual growth of 2.7%. Demand will benefit from a rebound in the number of households participating in gardening and lawn care activities and growth in the new residential construction market. Strong marketing campaigns by fertilizer producers will bolster demand, as will expanding availability of easy-to-use products with improved labeling, instructions, and specialized spreaders designed to make application of fertilizer neater and easier. These and other trends are presented in US Lawn & Garden Consumables, 9th Edition, a new study from The Freedonia Group, a Cleveland-based industry research firm.
The rising availability of pairings of specially packaged fertilizer designed for easy use in specific spreaders, such as Scotts Miracle-Gro’s Snap products, will encourage use by new participants in lawn care. Gardening hobbyists will drive the growing selection of fertilizers for specific applications such as roses or vegetables. Companies will also continue to develop new, improved, and more cost-effective formulated products, many of which may carry a higher initial cost, such as controlled-release types.
Demand in the US for packaged lawn and garden consumables – including fertilizers, pesticides, growing media, seeds, and mulch – is expected to rise 2.6% per year to $9.6 billion in 2022. Healthy increases in the large residential market – particularly the professional lawn care and landscaping segment – will promote gains, although flat growth in the golf course market will be a restraining factor.
US Lawn & Garden Consumables, 9th Edition (published 2/2018, 166 pages) is available for $5,500 from The Freedonia Group (freedoniagroup.com).